there are many features and extra advantages you get by having an Instagram business Account, Read till the end to know more all about them hey I am amron silva and I share my knowledge of social media marketing
Instagram insights
Instagram provides analytics and performance stats only on an Instagram business account and this is to help businesses grow Instagram insights provide businesses with all the essential data they need to know about the account
and also it provides information about which posts do better and which doesn’t it provides you with the information of what content does better and what doesn’t and it also shares the information about your followers and it helps you to grow your Instagram better shows analytics like number of posts number of increase in followers reach impressions likes and a lot more
and also it gives you a demographic of your followers like their age their location their country and what time they are most active on the platform which helps you better serve them
contact button
it is a very important parameter for every business you can add your phone number as well as your email so that when individuals visit your profile, they can contact you via phone or email this will be a great feature for every business
shows your industry on your bio
when you set up your business account you will get an option to add your industry and also you will get an option to make it visible or invisible for your audience this will serve as like your niche on your account and will help people what your business is all about
promote button
promote button or advertisement button promote button is only available on business account and not on normal Instagram account the button helps you create ads to a particular audience you want to show the ad this is a very helpful feature which helps businesses reach out to newer audiences and a larger set of audience
Add links in stories
you need a business account with at least 10 000 followers to unlock this feature many businesses face and problem to add links in other areas because Instagram allows you to add link only in your bio by having an Instagram business account with at least 10 000 followers
By having 10,000mfolowers you will be able to redirect people to your link by adding and swipe up feature which is and very helpful feature every business and individuals need people to swipe up your stories
and they will be redirected to your link and they will land on the page you wanted to call to action buttons by having an Instagram business account Instagram provides you a lot of features
Custom Call to Action Button
the best feature I like is the more call to action button which allows you to put a button which will say like appointment book now shop now gift cards and reserve and a lot more another call to action buttons you will have souse those buttons for your business use the relevant one
for example if you have a shopping become site add shop now and if you have something like for example a food business you should use order Now
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